ET COLLECTIVE REBRANDS SSFS AS ‘THE FAMILY CO’.

Since 1987 Sutherland Shire Family Services has been a leading provider of support services for families, with an original focus to help those experiencing domestic violence. As the years have progressed, so too has their service to offer more along with the need of a new name and brand to reflect their organisation well beyond their geographical location.

ET Collective helped SSFS rebrand as ‘The Family Co’ creating a bold, accessible and inclusive brand identity.
To represent all their expertise anywhere in Australia, for anyone who needs it. To continue their work to help families be safe and co-operative. To carry on their mission to partner with families, facilitate change and promote hope, with a bold identity.

ET Collective was honoured to help rebrand SSFS as WomenKind’s first winner.

OUR 2020 Winner!


SUTHERLAND SHIRE FAMILY SERVICES

“Winning WomenKind gave all our team an incredible morale boost, and since launching The Family Co. brand, we have had incredible feedback from our corporate partners, other organisations and our clients too. It has breathed fresh life into our organisation, and with the new brand, we’ve had confidence to try other new initiatives too - and our first fundraiser as The Family Co. was a wonderful success! We’ve had lots of compliments over how professional everything looks, and in the last 12 months we have also started some new partnerships, which we know we couldn’t have done with our old name. We can’t thank Elza and Tania enough for choosing us to be their first WomenKind winner! We couldn’t recommend ET Collective highly enough!”

Ashleigh Daines, CEO, The Family Co.

HERE ARE A FEW OF OUR PAST APPLICANTS…

“We have always wanted to help women experience the same freedom and flexibility that having your own business has allowed us. That’s why we set ‘ET’ up – to do what we love with work/life balance.”

ELZA + TANIA (ET)