We are giving back for HUMANKind.
One new brand, every year for 10 years.

HUMANKIND IS A pro-bono initiative BY BRAND AGENCY,
ET COLLECTIVE aimING to turn BRILLIANT ideas into brands and brands into business.

HOW IT WORKS?

Since 2020 we pledge to help one business that is DEDICATED to helping humankinD, through building their brand identity.

BRAND STRATEGY

We’ll help you build a strong, strategic brand platform and creative brief, developing your mission, brand values, brand personality and a single organising brand idea.

BRAND IDENTITY

We’ll creatively bring your brand platform to life developing a brand identity palette including logo, colours, fonts, imagery, language and show how it works across key brand touchpoints.

BRAND ASSETS & ARTWORK

We’ll deliver finished artwork of brand assets including logo and 3 - 4 touchpoints such as business cards, website visual design, presentation template design and social media assets.

EVERYTHING YOU NEED FOR A KICKASS BRAND.

WHO IS ET COLLECTIVE?

We are a collective of creative minds.
we use logic and magic to design impactful ideas for bold brands.


BRANDS WE WORK WITH

HERE ARE A FEW OF OUR PAST APPLICANTS…

“We have always wanted to help people experience the same freedom and flexibility that having your own business has allowed us. That’s why we set ‘ET’ up – to do what we love with work/life balance.”

“Even though we are an all-female company focused on women equality, we also aim to create a better society for all of humankind”

ELZA + TANIA (ET)

Previous winner

“Winning WomenKind gave all our team an incredible morale boost, and since launching The Family Co. brand, we have had incredible feedback from our corporate partners, other organisations and our clients too. It has breathed fresh life into our organisation, and with the new brand, we’ve had confidence to try other new initiatives too - and our first fundraiser as The Family Co. was a wonderful success! We’ve had lots of compliments over how professional everything looks, and in the last 12 months we have also started some new partnerships, which we know we couldn’t have done with our old name. We can’t thank Elza and Tania enough for choosing us to be their first WomenKind winner! We couldn’t recommend ET Collective highly enough!”

Ashleigh Daines, CEO, The Family Co.